Pixfizz introduces photo print ordering experience at IPIC 2024

GaryPageau
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Pixfizz Introduces New & Enhanced Photo Prints Ordering Experience

At the recent IPIC conference, Pixfizz unveiled its updated photo print ordering experience, offering a new interface that enhances user interaction with more intuitive customization options and robust administrative tools, allowing for easier content management without the need for coding, the company claims.

Among the new features:

  • Mobile Photo Transfer via QR Code

    Mobile photo transfer via QR code: This feature allows clients to transfer photos directly from their mobile devices to computer software using QR code scanning. It’s particularly valuable for photo print businesses, enabling quicker and more seamless customer interactions, especially in retail environments where speed and convenience are critical, according to Pixfizz.

  • User-centric interface: The redesign focuses on simplicity, with a cleaner and more modern look that simplifies the photo printing process for end-users. This is expected to reduce friction points in customer journeys, potentially leading to higher conversion rates and increased customer satisfaction, the company says.
  • Inline photo cropping: The inclusion of an inline cropping tool lets users adjust their photos before printing, reducing the need for external editing software and additional steps, making the entire process more efficient.

Written by 

Gary Pageau is principal of InfoCircle LLC, continuing his marketing communications career. InfoCircle LLC is a marketing and communications consulting firm, specializing in business-to-business markets. For nearly 25 years, he was with PMA International, serving most recently as Publisher, Content Development and Strategic Initiatives. His primary responsibilities included overseeing the Association’s editorial department, marketing research unit, education and corporate relations department.